Happy 1st birthday to Madonna's Material Girl fashion line!

Daughter Lola and the face of the brand, Kelly Osbourne, hit up Macy's Herald Square in New York for the big celebration.

The stylish collection includes footwear, handbags, jewelry, denim, intimates and sleepwear. Love these cute looks!

We can't believe Lola looks this mature for only being 14! Then again, her mom is Madonna. 'Nuff said.