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As Tim Gunn would say on Project Runway, this is a whole lotta look! Well, at least a whole lotta color...

Jessica Alba went to the Honest Company today, and later we snapped the actress grabbing a bite at Veggie Grill in Los Angeles. Though her latest business venture is a hit, she reveals that it was a long time coming. “It took me three-and-a-half years to launch. When things didn’t go smoothly, I’d get really upset," she admits to the new issue of Self Magazine. "I worried that I was wasting so much time and money. It really does feel like this is my third baby."

Speaking of babies, Jess also talks about motherhood -- specifically a major scare she had with her oldest daughter a few years ago! “I found my daughter Honor sitting in her crib, eating these tiny beads from the inside of her diaper,” Jess tells the mag. “They were all over her face. It was a moment of terror.” Yikes!