We can see why!

Kate Upton has landed the coveted Sports Illustrated swimsuit edition cover for the third time, it was revealed on Jimmy Kimmel Live! on Tuesday. The mag released three different versions, all of which highlight the model's ample cleavage and awe-inducing curves. "Wow, so honored and excited to be back with @SI_Swimsuit in an issue that celebrates beauty and confidence in all shapes and sizes!" she tweeted.

The blonde beauty shot to fame when she was crowned Rookie of the Year in 2011, and then graced the cover in 2012 and 2013.

So how did she prep for her sultry photoshoot?

"This year, I had a completely different mindset about my body and instead of always trying to fit in a certain sample size, I wanted to be strong and healthy. Changing my workout and focusing on weight training helped me do that. It helped me think about my body as a machine and less of something people can judge me on. People feel ashamed when they look bad one day, but it's OK not to love yourself every second of every day. Appreciate what your body can do," she told the glossy.

Lookin' good, girl!