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14-Year-Old Fashion Blogger Tavi Gevinson To Launch New Magazine With Sassy Founder And Former Editor Jane Pratt
Posted on Mon Nov 15, 2010 12:01 PM PDT

Courtesy: Style Rookie
LOS ANEGELS, California (X17online) - 14-year-old fashion blogger Tavi Gevinson has just announced her plan to launch a new magazine with Jane Pratt, founder and former editor of the iconic 90's teen girl magazine Sassy.

Gevinson announced the exciting partnership via her blog Style Rookie:

    "You guys may know how I feel about Sassy. You also may know that I've been babbling about how I think our generation should get one, too. Jane Pratt, founding editor and then EIC of Sassy, also became aware, and emailed me, and we've met a couple times, and it looks like we're going to start a magazine for an audience of wallflowerly teenage girls. Of course, it won't be Sassy (or the rebirth of Sassy, or Sassy 2.0) and nor do we want it to be. For one, you can't try to recreate something that good. For another, while I can read old issues of Sassy and relate, the world has changed a bit in the past 15 or so years, and that whole Internet thing happened, and this world calls for something different. Something that will use Sassy as a point of reference for the whole teen-magazine-that-doesn't-suck thing, and something in which Jane Pratt will take part, but something that is not trying to recreate the other something a bunch of us love and don't want to see copied."

Gevinson is also looking for new contributers to come on board, and she is asking for help coming up with a name for the magazine. She put out an open call on her blog stating:

    "If you want to be a part, email us. MagazineSubmissionsAreFun@gmail.com, because we haven't decided on a title yet. (Hey, if you have an idea for a title, that would be great, too!) (Oh and please don't use my blog email.)"

The deadline to apply is Friday, November 19.


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